In many companies, the Supply Chain, Sales and Production areas appear to be in conflict, and the instability that characterizes the current scenario accentuates these issues by making communication between the functions and their collaboration even less fluid.
The Sales &Operations Planning is the process of translating available forecasts and business information into tactical plans for balancing production needs with market needs on an ongoing basis. In fact, this process integrates all business programs (sales, marketing, product development, production, purchasing, and administration and finance) into one integrated plan to reconcile resources, demand, and new product development in line with business strategies.
Watch this on-demand Digital Talk and discover, through real-life application cases, the set of activities and tools needed to: