Value analysis

Designing successful purchasing and usage experiences

Value analysis

Designing successful purchasing and usage experiences

In a global, connected and digital world customer behaviors change rapidly.

To maintain their competitive strength, companies must thoroughly understand their needs And provide excellent and consistent purchasing and user experiences In all moments of contact.

Value analysis begins with understanding the customer's needs and wants. Once the customer's needs are understood, one can begin to identify the factors that create value for them.

The Value Analysis Framework

Benefits of value analysis consulting

  • Better understanding of customer needs
  • Better design of products and services
  • Improved process efficiency
  • Best business strategies

Our approach

  • We optimize the Connection with customer needs and market opportunities, gaining market experience and involving customers in the idea validation phase.
  • We operate in a manner iterative and participatory, with increasing fidelity prototyping tools to speed time to market and contain the impact on development costs.
  • We apply value drawing techniques to develop a Robust, effective, efficient and profitable design.

The use of the Lean Product Design within the value analysis process offers a practical and efficient approach to developing products or services that are not only valued by customers but also reduce waste and optimize business resources. This approach allows you to identify and focus on the factors of greatest value to customers while eliminating those that are not significant. Learn more about Lean Product Design >>

How to make a difference?

Our team of experts specializes in helping companies generate value for their products, services and processes.

Contact us to learn more about how we can help you generate value for your business.

Customer Insight

We help you understand the real needs of your customers and identify the motivations for purchase, consumption and abandonment.

CUSTOMER JOURNEY

We analyze your lived experience in all moments of contact with the company to identify and prioritize areas for improvement and innovation.

EXPERIENCE DESIGN

We guide you in defining initiatives, projects and actions that can generate loyalty, up selling and cross selling.